E COMMERCE

Technological changes have transformed "how" and "when", people work and sell goods.  It is important to understand the building blocks of e-business (eg market analysis, e-business infrastructure, e-procurement, e-marketing, supply chain management etc), how it is conducted and how it is managed through case studies, in order to understand the “transformation” of the economy to a “digital economy”. Furthermore its significant to gain an understandind of the radically changes ecommerce has brought to global market and assume them in order to be more efficient.